Creative vision meets smart marketing.

Impact-Site-Verification: a201720e-4b0d-42fa-85ac-4d57250c2b44

we partner with independent artists, music companies, and brands,
providing 360° creative and marketing solutions tailored to their goals & needs.

from IRL experiences to digital campaigns, we craft personalized strategies and creative direction that truly move audiences.

Trusted by

  • ASAF AVIDAN

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution
    Website Design, Direct-to-Fan Systems
    Merchandise Development

  • Chillhop Music - 24/7 Livestream Player LAUNCH & REBRANDING

    Digital Marketing & Strategy
    Online Presence Rebranding
    Content & Marketing Strategy
    Digital Marketing Execution
    Data Systems Consultancy

  • NOGA EREZ

    360° Digital Management
    Social Media Management
    Content Production
    Digital Marketing Strategy & Execution
    Website Design, Direct-to-Fan Systems

  • Ran Danker

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Creative & Strategy, Content Production
    Digital Marketing Strategy

  • Reinier Baas & Ben van Gelder

    Reinier Baas & Ben van Gelder - Do You Mind? Records

    360° Digital Management
    Social Media Management
    Content Production
    Content & Marketing Strategy
    Digital Campaigns Management

  • Avishai Darash

    Avishai Darash

    Digital Marketing & Strategy
    Online Presence Rebranding
    Content & Marketing Strategy
    Digital Campaigns Management

  • En Culture

    En Culture

    Content Management & Marketing Strategy
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy

  • SIVAN TALMOR

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution
    Merchandise Design & Production

  • iogi (Yogev Glusman)

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution
    Creative Direction

  • Full trunk

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution

  • IZABO

    IZABO

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution

  • Rotem Bar Or (The Angelcy)

    360° Digital Management
    Social Media Management
    Online Presence Rebranding
    Content Strategy & Production
    Digital Marketing Strategy & Execution

  • Alma Gov

    Alma Gov

    Digital Marketing & Strategy
    Online Presence Rebranding
    Content & Marketing Strategy
    Digital Campaigns Management

  • J LAMOTTA

    Digital Marketing & Strategy
    Content & Marketing Strategy
    Digital Campaigns Management
    Album Rollout & Tour Ticket Sales

  • PAPER IDOL

  • NEOVAII

  • YAEL ZELINGER

  • Gal De Paz

  • Ruach Baa Midarom

  • Uzi Navon

  • Sameh Zakout سامح زقوت

  • SEFI zisling

  • SHAHAR AVNET

  • YEMEN BLUES

  • ATALYA

  • ITAI GAL

  • Jenny Penkin

  • VAGUE

  • Tomer Yeshayahu

  • Maayan Blevis

  • ELANA SASSON

  • MAYU

  • YOAV ARBEL

  • MICHAL SHAPIRA

  • ZIV SHACHAR

  • MEIRA SITTON

  • SHAY TRA

  • GOD's GANG

what we do

We combine data-driven strategy with on-brand storytelling to build an authentic digital presence and meaningful audience connections.
We tailor every service to your stage and goals, ensuring resources are invested wisely and growth is sustainable.

Our services are built for independent artists, companies, and brands — at any stage of their journey.

From one-time projects to long-term partnerships, everything we do is tailored to your goals and needs.

    • Branding & Differentiation

    • Digital Presence Development

    • Creative Consulting

    • Fashion Consulting

    • Visual Storytelling Consulting

    • Project Roadmap

    • Singles & Album Rollout Strategy

    • Booking Strategy

    • Subsidy Plans & Sustainable Budget Spreads

    • Music Industry Guidance & Consulting

    • Merchandise Strategy & Development

    • Content Creation

    • Copywriting, Editing & Curation

    • Content Shooting Sessions

    • Creative Direction & Concepts

    • Channels Management

    • Community Moderation

    • DSP Profile Optimization

    • Newsletter System Setup & Maintenance

    • Music Releases Campaigns: YouTube, Meta, Streaming

    • Multi-Platform Audience Growth Campaigns

    • Ticket Sales Campaigns

    • Merchandise Campaigns

    • Data Systems Tracking and Maintenance

    • Cross-Channel Reports & Ongoing Performance Analysis

    • Data Driven Ads Creative Concepts

ABOUT

yallacoola is a fusion of two Middle Eastern slang terms:
yalla, meaning "Screw it, let's do it!" captures the spirit of fearless determination when making major decisions, and coola, meaning "It's just.." embodies our approach to complex challenges with simplicity and clarity.

This combination perfectly encapsulates our approach to music marketing: straightforward, effective, and always driven by passion.

we value

Authenticity

stay true to yourself.

Partnership

we’re on your side.

Independence

is freedom.

Personalization

one size doesn’t fit all.

YALLA WHO?

Maayan bridges marketing, strategy, creative direction, and branding.
An artist-turned marketing specialist,
she fuses artistic vision with business goals, building tailored growth paths and strong digital identities across different markets.

Maayan Loven
Founder & CEO

Gaya Tsur
Manager & Content Creator

Gaya specializes in branding and storytelling. With a background in consumer psychology and visual merchandising, she develops narratives that bring true identity out, and build genuine audience connection.

Karin is a content strategist and digital media expert with 20+ years in music, media, and brand partnerships. She has led global projects with companies like TikTok, Disney, and PlayStation, specializing in storytelling strategies that expand reach and build cultural impact.

Karin Aldea
Strategic Consultant

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